Browsing All posts tagged under »Ratings Distorion«

Ratings Bias and Social Media

March 22, 2012


Everyone who’s been on the air at a commercial radio station should have, at some time, had the concepts of Ratings Bias and Ratings Distortion explained to them.  If you aren’t familiar with the terms someone clearly neglected your education. In a nut shell, the two boil down to doing anything that will affect the ratings process. That could […]