The next time someone tells you not to be so dramatic let them in on this little statistic; according to a new Nielsen report TV dramas account for 41% of all prime time viewing while reality TV accounts for just 16%. Sports is actually the second most viewed type of programming with 22%, sit-coms get 11% and […]
April 11, 2012
Here’s something I wouldn’t have expected; when it comes to general marketability of professional golfers Phil Mickelson is miles ahead of Tiger Woods. According to the research company Nielsen and another company called E-Poll who’s N-Score measurement is all about determining endorsement potential for stars, Mickelson has a score of 75 while Woods is at just 41. The world is […]
February 8, 2012
Here are a few statistics about the Super Bowl audience worth noting: 1) According to an Edison Media research study 23.1 million people listened to the game on the radio. The game aired on over 680 radio stations in the US and listeners tuned in from all different locations including their home, in the car and at work. […]
April 24, 2012
0