S’more Good Promotion Ideas: Backyard Camping

Posted on February 15, 2012


If you are looking for a quick and easy promotion idea for this spring here’s something a little different; backyard camping.

According to an article in Springwise, a new company in New Jersey is hosting backyard camping events at their customers’ homes. Tents, sleeping bags and lighting are set up and there is an option for outdoor movie screenings.

You don’t have to supply all the gear but, as spring approaches, making plans to host a camp-out with your listeners at their home with a bunch of their friends could be a unique giveaway and a lot of fun.

You could also go bigger and hold the event at a park in your area that needs help. Have campers participate in a clean up effort or something similar so you do some good for the community before the good times start.

In either case, get a local band to play acoustic at the camp fire and don’t forget the marshmallows, chocolate and graham crackers. Add in a coffee sponsor for the morning after and you’ve got a unique, low-maintenance promotion that brings your listeners together and potentially does something good for the community.