This is a great quote, “Human nature dictates that people have a hard time genuinely connecting with, being close to, or really trusting other humans who (pretend to) have no weaknesses, flaws, or mistakes”
This amazing quote is from a Trendwatching.com article called “Flawsome.”
The gist of the article is about how consumers no longer expect brands to be flawless. In fact, they tend to really embrace brands that are not only brilliant in-spite of their flaws but open to admitting their problems.
That’s what they mean by ”Flawsome.”
It takes a strong character to be Flawsome. Can you do it?
Your listeners will have a much easier time connecting with you if you can.